NIVEA APC - ‘GOING ALL IN’

As the creative director and lead producer of the music for the NIVEA APC 2024 campaign, I had the opportunity to explore four different subjects as they fully immersed themselves in their chosen crafts and passions. The challenge was composing a theme that would reflect the majestic landscapes while also highlighting the personal, vulnerable moments of the subjects’ journeys.

This campaign received two commendations from the ADC in 2024.